Miss Fitness – Create a Better You – is a business that is built on the owner’s personal journey; she inspires others to create the best possible version of themselves through a strict but fun exercise regime.
The Brief:
Miss Fitness needed an entire brand created – including a logo, a slogan, and promotional materials. The brand needed to be fun, professional and encouraging. The owner’s personality, drive and work ethic needed to shine through in the design.
What We Did:
Through consultation and competitive analysis, we developed a style and visual language for the brand. We designed a logo, promotional material and branded clothing that captured the energy and authenticity of the owner and her business.